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Reed Exhibitions is the organiser of the horse show EQUITANA
Pferde Messe EQUITANA - Reed Green

EQUITANA - Member of UFI - association of the world's leading tradeshow organisers and fairground owners

EQUITANA - Member of FKM - the Society for the Voluntary Control of Fair and Exhibition Statistics
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Your Benefit

EQUITANA being your partner for all intents and purposes.

Equestrian sport EQUITANA being your partner for all intents and purposes.
We will support you for all interests. We offer you a wide range of service from effective advertising media for your own use to active international public relation up to attractive packages for your fair booth. Finally, both of us intend the same: your most efficient and successful possible participation in this equestrian fair.

The participation in EQUITANA offers a perfect platform also for your company:

The participation in the Equestrian sport show EQUITANA offers: a perfect platform.
  • 80,4%* of the exhibitors were highly pleased with the equestrian fair
  • 86%* of them were almost sure already in 2007 of exhibiting again at the next EQUITANA
  • 94%* of the visitors have purchase intentions
  • 82%* of the visitors are riders
  • 77%* of the visitors own one or more horses
    * Reference: survey of exhibitors and visitors on EQUITANA 2007

 

Our advertising

Our advertising

Horse Show EQUITANA advertising
With active promotion we spark international interest:
  • By means of national and international trade magazines we take out target group-specific advertisements already in the run-up to EQUITANA 
  • By means of direct mailings we target also visitors directly! Not only in Germany.
  • Advertising material for free! Inform your target group via brochures, stickers and poster about your booth
  • With our extensive public relation you will attract the public’s attention! We present important topics of EQUITANA in expert articles, visits of editorial departments and press conferences.

Our website www.equitana.com

Our website www.equitana.com – Fair for equestrian sports
  • Page Views* 2.050.720
  • Visits* 424.6300
    *From October 2006 to March 2007

We present EQUITANA 2009 with current data and information, exhibitor list including links to their own website, index of products and much more. In addition we provide a tool for effective fair preparation of the visitors.

In times when internet becomes more and more important there is a fundamental need for us to be easily found via internet research. With systematic search marketing and the large number of users of http://www.equitana.com/ our website continues rising in the ranking of the search media and is mostly listed on the first page of the search results. The presence of the EQUITANA website also increases the chance for your own company to be found directly via internet research.

Our press relations

EQUITANA press relations - Horses & Equestrian trade show
Report on EQUITANA 2007
• 1,313 times in local newspapers, weekly papers and advertising papers*
• 493 times in trade magazines*
• 229 times in internet*
* Reference: media monitoring on EQUITANA 2007

Long before runtime of the equestrian trade show we arouse interest in the media for EQUITANA 2009 and its exhibitors: via visits at the editorial department, international press conferences, discussions with expert journalists and detailed public relation.

For your own public relations in the run-up and during EQUITANA we also provide numerous opportunities to inform the media about your products and activities.

Our overall service

Equestrian sport: EQUTIANA overall service for exhibitors
Booth construction and equipment:
We offer you turnkey booth construction, you can choose among basic version up to exclusive special design booth. In addition we also provide special service such as rental furniture or carpet laying.

We see to your easiest and most comfortable participation in EQUITANA 2007 and support you with numerous services: communication technology, booth construction, placement of cleaning and security staff, transport, catering and much more. Whatever you need: we make sure that you get it. The necessary documents and the service book will be send to you timely.


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